You may wonder why I did not maintain the site of the month posts. Recently, A feature store option is added to the live shops directory. Now, instead of the objects of the month will feature sites proposed in the rest of the osCommerce team. When I select a site feature, I will also blog about why I choose this site if it is approved by the rest of the team.<\/p>\n
Will be beginning a series of blog entries, aimed at small business owners looking to bring their business online with osCommerce.<\/p>\n
For my first entry will be discussed from the Internet and how the Internet can benefit small business owners.<\/p>\n
Prior to the online presence of small business owner should understand the advantages and disadvantages of building a website \/ online store.<\/p>\n
One of the main advantages of the availability of online store or site, the information is available to customers 24 \/ 7. This is an important aspect of the Internet, which is often ignored. As a customer, if I wanted information about a company that has a web site that will have to wait until they opened to call them. Even then, I may have to deal with an annoying animated phone system or answering machine. In the Internet, combined with e-mail, allowing clients or potential clients to learn what is necessary to know at their convenience.<\/p>\n
What are other major advantages of an online store? One big advantage is the reduction of marketing costs. Placing information online market saves the business owner a lot of money.<\/p>\n
In addition to reducing the cost of marketing, websites also reduce maintenance costs. A business owner can save money using the Internet to provide assistance when staff is not available. For example, a business owner to include FAQ module in their shop, which will assist in answering questions of clients.<\/p>\n
Websites also give companies a modern image.\u00a0 The company email address gives the impression that your business is up to date and the date on technology. However, if you create a web presence only on the basis of this decision, it must determine whether this is enough benefit to justify the costs go online.<\/p>\n
Finally, create an online store and \/ or website would help your image. A professionally designed website can make your company seem important impressive. example, positive product reviews left of your online store can significantly improve its image.<\/p>\n
My next blog entry will cover the deficiencies of the Internet. Poorly designed web sites, web sites that are incomplete and web sites that are partially under construction may have a negative effect on company image. Many home-based or low-budget website fit this category. All too often when reviewing Live Shop entries I see stores that meet this category. These sites do more harm then good business.<\/p>\n","protected":false},"excerpt":{"rendered":"
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